Self-funding model


GIS Ltd aims to provide self-funded publications for all our clients.  We do this by approaching a carefully selected, pre-approved group of your suppliers, with the aim to raising their profile within your new publication.
 
Self funding is designed to benefit both the the client and publisher, its main goal is to create enough advertising revenue to cover all the costs that are related to producing a publication, including the production, printing, and distribution, enabling the client to receive a publication at zero cost, and the publisher absorbs all the production related costs from the advertising revenue.
 
Our team of well trained Customer Advertising Support Officers handle this process on your behalf, leaving you free to get on with the day-to-day running of your business.
 
Our professional and dedicated approach to generating advertising revenue for the funding of your publication, is what sets us apart from our competitors.
 
The GIS “self-funding” model includes:
  • Dedicated Database Manager. A personal contact to liaise with your company contact regarding your supplier list, letterhead and signature.
  • Invitation package mailed out to your approved suppliers, inviting and informing them of this unique opportunity to advertise to their company within your prestigious information directory.
  • GIS dedicated Media Sales Executives to follow up invite letters by courtesy telephone call. The opportunity to advertise is by ‘invitation only’ and your suppliers are under no obligation to take part within the directory. No pressure selling is done!
  • Your suppliers confirm their position via a confirmation form enclosed within their invitation package or alternatively via email.
  • GIS have a dedicated production team to assist with artwork specifications, or arrange the design of new artwork.
  • All advertising artwork will be supplied to your company for final approval, before going to production.
  • Monthly sales report giving updates on which of your suppliers have booked, keeping you informed.
For more information please call 01937 580401.